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Our agent send nuked placement. What guardrails did you actually ship?

@samira_pateljoined May 2024, 52 posts3 days agoHelp
canvasPromptEmail AEmail BEmail CChat + edit

Automation triggered sends. Placement dipped. Before I blame Brew or Klaviyo or the model, I want the boring list.

#deliverability#dmarc#agents

3 replies

marcus_okonkwoDeliverability· 3 days ago

(1) SPF DKIM DMARC on a dedicated subdomain. (2) Engaged segments only. (3) Per-recipient cap plus daily ceiling the agent cannot exceed. (4) Seed-list. (5) Human gate. Gmail does not care about your canvas.

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samira_patelHelp· 2 days ago

It was the cap. Event loop. Adding the lock now.

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brandvoice_emBrand· 2 days ago

Brew will do DNS on a domain you own, even on Free (500 credits). That is not a placement strategy. It is one less way to shoot yourself.

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